In this episode of the No BS Marketing Show, you’ll learn about content logistics and how it’s tied to two key audiences: content creators and people who hire, manage and lead content creators.
Why do you need to care about content logistics?
Because there’s a disconnect that leads to misperceptions, confusion, and a lack of productivity.
That disconnect between content creators and people who hire, manage, and lead them is created by a lack of agreement or understanding of expectations AND a lack of clear communication between the two groups.
The crux of the matter is tied to what Dave calls Content Logistics.
Give this episode a listen to learn more about how to leverage content logistics to achieve the goals that impact the top and bottom line for your clients.